
Things to Consider While Developing User-Centric Mobile Apps
While smartphones were already an important part of people’s life, global outbreak of COVID-19 paved the way for digitization like never before. Whether it is

How to Create Highly Effective Direct Mail Marketing Strategies
Does direct mail marketing still work? Yes, and it’s very much alive, as a matter of fact. Although direct mail’s response rate has gradually dropped

Practical Steps to Take When Outsourcing Marketing Projects
Marketing is so important if you want your small business to thrive. If the business is already booming, you may not have the time to build

The Unrivaled Guide on Creating a Customer Testimonials
Testimonials are great for selling your products or services by using your most powerful weapon – happy customers. Here is a quote from the book Influence: The Psychology

How to Create a Global Digital Marketing Strategy on a Shoestring Budget
If you run a small business, the idea of “going global” is as likely to be as scary as it is tempting. In theory, the

No More Business As Usual When You Double Down on Remote Sales
Enterprise change comes slowly. Could perfecting remote sales processes help speed it up? The enterprise sales cycle is typically measured in months, if not years.
Digital Accessibility: Tips for Creating More Inclusive Videos
The icon pictured above might be familiar to you. You may search for it every time you’re on a website to see if it can

5 Post-Pandemic Marketing Ideas for B2B Businesses
Despite the drive to return to normal, our way of life — from the way we shop to the way we do business — seems

Key Benefits of Supply Chain Management for the Retail Industry
You will recall that Amazon was considering having drones deliver items to the customers sometime back and that should tickle your mind. It tells you

Successful Offshore Development: All You Need to Know
Outsourcing is the practice of moving the processes to a third party (the location of a third party is not specified). If the processes are

Everything You Need to Know When Adding E-commerce to Your Website
A recent study suggests that 95% of purchases are likely to be online by 2040. And if the growth of e-commerce in 2020 is any indication, it

5 Penny Stocks To Watch For September With Upcoming Events
These penny stocks could be in focus as we turn the page on a new month. These Penny Stocks May Turn Heads Next Month A

Why Millennials and Generation Z Love Impact Investing
If you were born after 1980? Greed, in and of itself, was never good. Millennials and Generation Z catch flak for their spending habits and

TikTok Exposes Hidden Symbol Sizing Guide on Popular Retailer’s Tags
In a video that has since gone viral, TikTok user @officially_outfits shared a shocking secret hidden on the tag of Zara items Fast fashion can

4 Aspects of a Successful Social Media Campaign
Social media has proven to be a real game changer in terms of how businesses choose to market themselves and interact with their customers. While

Top Successful Marketplace Ideas to Rule the On-demand App Industry
The online marketplace is ever-expanding and is generous with many business opportunities. From the year 2020, the online marketplace has been seeing a sharp escalation,

5-Step Guide to Sell Trending Products on Amazon
Amazon is a highly competitive platform, and selling the right product ahead of the competition can be a tricky affair. Even finding the right product

Brand Archetypes: The Secret Behind Viral Businesses
Have you ever wondered why some companies create viral, instantly relatable products while others struggle to find an audience? As consumers, we explain this phenomenon

The ‘Joker’ Virus Has Returned to Android: It Can Empty Your Bank Accounts Without You Noticing It and It Is Hidden in These Apps in the Google Play Store
The ‘Joker’ virus hides in several apps on the Google Play Store and the user does not realize it until their bank accounts are emptied.

Why Small Businesses Should Not Diversify Content
Most marketing experts advise you to invest in a variety of content formats. They tell you to expand business reach by capitalizing on multiple content